HOW CAN YOU SUCCEED IN PHOTOGRAPHY BUSINESS?
Experience accumulated from those who had succeeded in your intending line of business may provide the laws required to succeed in that business. As a result, there is need for some kind of apprenticeship before you set out to start your business. This will spare you the trials and errors which characterize most businesses.
According to Grafe, the laws of business success are found in the Bible, the greatest of all books. Let us examine these rules as identified by Grafe.
Success Rule 1:
“Whoever will be great among you, let him minister unto the people’s needs; and whoever will be chief among you, let him give service in that field in which he is most skilled”. The easiest way to be a nobody is doing nothing. This is so because, your service determines your value. Therefore, the hallmark of greatness is the ability to identify a need and acquire all the necessary skills required to satisfy that need. You must also develop or improve on goods and services aimed at satisfying the needs of people. The goods and services you provide for the people guarantees your relevance to them.
In the USA, the prominent names would include Henry Ford, Bill Gates, Washington and Lincoln. In Nigeria, Aliko Dangote has become a household name with the Dangote group. Dangote’s businesses include food proceeding, cement manufacturing and freight. The Dangote’s group dominates the sugar market in Nigeria, as he is the major sugar suppliers to the country’s soft drink companies, breweries, and confectioners. Dangote has moved from being a trading company to Nigeria’s largest industrial group, including Dangote Sugar Refinery ( the most capitalized company on the Nigeria Stock Exchange, valued at over $3billion with Aliko Dangote’s equity topping $2billion), Africa’s largest cement production plant: Obajana cement, Dangote’s Flour amongst others.
Another name which has become widely known in the Telecommunication industry in the Nigeria is Michael Adenuga. In the 1950s and 1960s, Dr. Nnamdi Azikiwe was synonymous with chains of newspapers, Adebowale was known with Debo refrigerators. The only denominator among these successful business figures is service.
In the case of being a leader, you must give service. In this regard, the immediate past administration of Akwa Ibom state, Nigeria led by Dr. Godswill Obot Akpabio stands out as a glaring example. Service may be intangible but it must aimed at giving satisfaction to your clients. Many people have risen above the average in any nation by giving service in the area they are most skilled. The list are endless but include business men physicians, lawyers, managers, artists, writers, educators and politicians.
“Whoever will be great among you, let him minister unto the people’s needs; and whoever will be chief among you, let him give service in that field in which he is most skilled”. The easiest way to be a nobody is doing nothing. This is so because, your service determines your value. Therefore, the hallmark of greatness is the ability to identify a need and acquire all the necessary skills required to satisfy that need. You must also develop or improve on goods and services aimed at satisfying the needs of people. The goods and services you provide for the people guarantees your relevance to them.
In the USA, the prominent names would include Henry Ford, Bill Gates, Washington and Lincoln. In Nigeria, Aliko Dangote has become a household name with the Dangote group. Dangote’s businesses include food proceeding, cement manufacturing and freight. The Dangote’s group dominates the sugar market in Nigeria, as he is the major sugar suppliers to the country’s soft drink companies, breweries, and confectioners. Dangote has moved from being a trading company to Nigeria’s largest industrial group, including Dangote Sugar Refinery ( the most capitalized company on the Nigeria Stock Exchange, valued at over $3billion with Aliko Dangote’s equity topping $2billion), Africa’s largest cement production plant: Obajana cement, Dangote’s Flour amongst others.
Another name which has become widely known in the Telecommunication industry in the Nigeria is Michael Adenuga. In the 1950s and 1960s, Dr. Nnamdi Azikiwe was synonymous with chains of newspapers, Adebowale was known with Debo refrigerators. The only denominator among these successful business figures is service.
In the case of being a leader, you must give service. In this regard, the immediate past administration of Akwa Ibom state, Nigeria led by Dr. Godswill Obot Akpabio stands out as a glaring example. Service may be intangible but it must aimed at giving satisfaction to your clients. Many people have risen above the average in any nation by giving service in the area they are most skilled. The list are endless but include business men physicians, lawyers, managers, artists, writers, educators and politicians.
Success Rule 2:
“Serve (love) thy neighbor as thyself”
Photography must be loved.
Love can only manifest itself in service. Therefore, it follows that service is the expression of love. Take the example of the good Samaritan. He did not just smile at the stranger in trouble, sympathized with him and passed on. He stopped and served him. Therefore, it can be said that love without service is no love, as it cannot be measured.
For you to develop goods and services, you would have thought of how these products and services would benefit you and the users. In this way, you will be able to develop acceptable goods or services, price them reasonably, promote them adequately and make them available to the users. It is this perceived customer’s care sustains business patronage.
“Serve (love) thy neighbor as thyself”
Photography must be loved.
Love can only manifest itself in service. Therefore, it follows that service is the expression of love. Take the example of the good Samaritan. He did not just smile at the stranger in trouble, sympathized with him and passed on. He stopped and served him. Therefore, it can be said that love without service is no love, as it cannot be measured.
For you to develop goods and services, you would have thought of how these products and services would benefit you and the users. In this way, you will be able to develop acceptable goods or services, price them reasonably, promote them adequately and make them available to the users. It is this perceived customer’s care sustains business patronage.
Success Rule 3:
“For unto every efficient one shall be given, and he shall have abundance, but from that is not efficient shall be taken away all the talents and all the money which he hath”. Efficiency is a matter of knowledge, feeling and spirit. You must be watchful and alert to improve yourself and your and your services. You must be willing to do your job heartily as if you are serving God instead of men as counseled by Bible. In business parlance, you may call this customer service. Thou need to offer consistent and continuous services to your customers if they are to continue to do business with you. If you do this, you not only grow from strength to strength but you will generate increased returns on your investments.
“For unto every efficient one shall be given, and he shall have abundance, but from that is not efficient shall be taken away all the talents and all the money which he hath”. Efficiency is a matter of knowledge, feeling and spirit. You must be watchful and alert to improve yourself and your and your services. You must be willing to do your job heartily as if you are serving God instead of men as counseled by Bible. In business parlance, you may call this customer service. Thou need to offer consistent and continuous services to your customers if they are to continue to do business with you. If you do this, you not only grow from strength to strength but you will generate increased returns on your investments.
Success Rule 4:
“One cannot drive himself to success, one must be driven by a dominant, constant and ending emotion or mood.” The emotions which sometimes lead to success include;
1.Greed or lust for power
2.Fear of poverty
3.Pride
4.Love of work.
Out of the four emotions, Grafe recommended the love of work as the greatest motivator for success in business ventures. Dr. David Oyedepo is said to use eighteen hours every day to study and prepare himself. Little wonder then why he has recorded tremendous success in “ministry”. It is therefore justifiable to say that the success of any enterprise draws from the attitude of the manager and the employees to work. When you love your work, your attitude towards it will change. When a person is so zealous for work, that work becomes a source of joy for him.
But, seldom would a human being love work for work’s sake. He must love it for something else and it is that “something else” that would become the dominant motive. People are more likely to love their work because of their love of people and the love of God among other emotions. This motive has catapulted ordinary people to great success in almost every endeavor of life.
“One cannot drive himself to success, one must be driven by a dominant, constant and ending emotion or mood.” The emotions which sometimes lead to success include;
1.Greed or lust for power
2.Fear of poverty
3.Pride
4.Love of work.
Out of the four emotions, Grafe recommended the love of work as the greatest motivator for success in business ventures. Dr. David Oyedepo is said to use eighteen hours every day to study and prepare himself. Little wonder then why he has recorded tremendous success in “ministry”. It is therefore justifiable to say that the success of any enterprise draws from the attitude of the manager and the employees to work. When you love your work, your attitude towards it will change. When a person is so zealous for work, that work becomes a source of joy for him.
But, seldom would a human being love work for work’s sake. He must love it for something else and it is that “something else” that would become the dominant motive. People are more likely to love their work because of their love of people and the love of God among other emotions. This motive has catapulted ordinary people to great success in almost every endeavor of life.
Success Rule 5:
“Cultivate a love of people until your greatest desire is to make them happy”. When this desire becomes an enduring passion for serving, then, you will be driven to do everything necessary to succeed.
According to Grafe, only those passionately devoted to giving more or better service, always to more people, can ordinarily expect success, and such devotion can best be inspired by the love of the people to whom the service is rendered. This is the dominant motive that is at harmony with every law of God and man. In addition, cultivate the love of God who is the creator and maker of all things.
This rules apply to both entrepreneurs and employees in the organizations. This message is that each person should have a dominant guild by the love of people and God to render efficient and satisfying services. This done, money will follow as a natural consequence.
“Cultivate a love of people until your greatest desire is to make them happy”. When this desire becomes an enduring passion for serving, then, you will be driven to do everything necessary to succeed.
According to Grafe, only those passionately devoted to giving more or better service, always to more people, can ordinarily expect success, and such devotion can best be inspired by the love of the people to whom the service is rendered. This is the dominant motive that is at harmony with every law of God and man. In addition, cultivate the love of God who is the creator and maker of all things.
This rules apply to both entrepreneurs and employees in the organizations. This message is that each person should have a dominant guild by the love of people and God to render efficient and satisfying services. This done, money will follow as a natural consequence.
- Photomillions
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